Three must ask questions for cross-border marketers — Chinese Market EditionQuestion 1Oct 22, 2021Oct 22, 2021
BC x JobReady Virtual Work Experience ProgramBrand Catalyser and JobReady jointly launched a virtual work experience program for cross-border brand marketing in March 2021. We Brand…Oct 22, 2021Oct 22, 2021
Co-founder Hazel Hu has been listed as a finalist of the 2021 Australia China Alumni Award for…Hazel Hu 胡欢 RMIT UniversityOct 22, 2021Oct 22, 2021
Script Kill: The Chinese Marketing Trend You Can’t IgnoreMurder Mystery game has been a beloved dinner game by many since the last century . Like any other entertainments, it found its way to the…Sep 14, 2021Sep 14, 2021
How Shopping Habits are changed in response to COVID-19 in China?There are 4 key shifts that are persisting even as the peak impact of the virus abates.Sep 14, 2021Sep 14, 2021
4 Methods of Celebrity Endorsement in ChinaWhen endorsing your brand within the Chinese market, there are many different routes you can take depending on your budget. There are some…Sep 14, 2021Sep 14, 2021